Designing Hybrid Gifts
Koleva, B., Spence, J., Benford, S., Kwon, H., Schnädelbach, H., Thorn, E., …Lane, G. (2020). Designing Hybrid Gifts. ACM Transactions on Computer-Human Interaction, 27(5), https://doi.org/10.1145/3398193
Hybrid gifting combines physical artefacts and experiences with digital interactivity to generate new kinds of gifts. Our review details how gifting is a complex social phenomenon and how digital gifting is less engaging than physical gifting for bot... Read More about Designing Hybrid Gifts.