Big Data-Savvy Teams’ Skills, Big Data-Driven Actions and Business Performance
(2019)
Journal Article
Akhtar, P., Frynas, J. G., Mellahi, K., & Ullah, S. (2019). Big Data-Savvy Teams’ Skills, Big Data-Driven Actions and Business Performance. British Journal of Management, 30(2), 252-271. https://doi.org/10.1111/1467-8551.12333
© 2019 British Academy of Management Prior studies on big data analytics have emphasized the importance of specific big data skills and capabilities for organizational success; however, they have largely neglected to investigate the use of cross-func... Read More about Big Data-Savvy Teams’ Skills, Big Data-Driven Actions and Business Performance.