Decision making and decision support within new product development
(2013)
Book Chapter
MacCarthy, B. L., & Pasley, R. (2013). Decision making and decision support within new product development. In E. Nikoi, & K. Boateng (Eds.), Collaborative Communication Processes and Decision Making in Organizations (258-279). IGI Global. https://doi.org/10.4018/978-1-4666-4478-6.ch014
© 2014 by IGI Global. All rights reserved. There is an extensive literature on new product and process development (NPD). However, the analysis of decision-making and decision support requirements in this area is less well researched. The authors dis... Read More about Decision making and decision support within new product development.