Professor BARTHOLOMEW MACCARTHY BART.MACCARTHY@NOTTINGHAM.AC.UK
PROFESSOR OF OPERATIONS MANAGEMENT
Decision making and decision support within new product development
MacCarthy, Bart L.; Pasley, Robert
Authors
Dr ROBERT PASLEY ROBERT.PASLEY@NOTTINGHAM.AC.UK
ASSISTANT PROFESSOR IN INFORMATION SYSTE
Contributors
Ephraim Nikoi
Editor
Kwasi Boateng
Editor
Abstract
© 2014 by IGI Global. All rights reserved. There is an extensive literature on new product and process development (NPD). However, the analysis of decision-making and decision support requirements in this area is less well researched. The authors discuss decision making in the context of NPD and identify decision types and decision attributes relevant to the NPD context. They illustrate the approach by analyzing NPD decisions in three industrial cases with a focus on early stage NPD decisions. They create a set of attributes with reference to the decision making literature. They find these attributes can be used to codify decisions in order to characterize them. They find the design decisions in these case studies to be creative and brainstorming-led with a low level of structure. The results provide insights both on decision making in NPD in practice and on the requirements for Group Decision Support Systems (GDSS) in this area. The authors suggest that an argumentation-based GDSS that allows structure to be developed may be suitable for these decisions. The cases are used to illustrate the application of the approach and show an interesting set of example decision types but do not cover the range of NPD decisions that may be evident in a larger set of companies.
Citation
MacCarthy, B. L., & Pasley, R. (2013). Decision making and decision support within new product development. In E. Nikoi, & K. Boateng (Eds.), Collaborative Communication Processes and Decision Making in Organizations (258-279). IGI Global. https://doi.org/10.4018/978-1-4666-4478-6.ch014
Publication Date | Aug 31, 2013 |
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Deposit Date | Dec 13, 2018 |
Publisher | IGI Global |
Pages | 258-279 |
Series Title | Advances in human resources management and organizational development series |
Book Title | Collaborative Communication Processes and Decision Making in Organizations |
Chapter Number | 14 |
ISBN | 9781466644786 |
DOI | https://doi.org/10.4018/978-1-4666-4478-6.ch014 |
Public URL | https://nottingham-repository.worktribe.com/output/1410479 |
Publisher URL | https://www.igi-global.com/chapter/decision-making-and-decision-support-within-new-product-development/88266 |
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