Next-generation sensory and consumer science: data collection tools using digital technologies

Ford, Rebecca; Ramsey, Imogen; Yang, Qian

Abstract

The digital technologies used in sensory and consumer science have changed considerably over the last few decades, such as software for sensory data capture, devices and software for physiological and emotional response measurement, the use of sensor technology (e.g. e-nose and e-tongue) to assess sensory profiles and the use of virtual, augmented and mixed reality (MR) to create relevant contexts for sensory consumer studies. This chapter aims to give an overview of different digital data collection tools available to capture sensory and consumer data. The case study highlights an innovative approach to designing an immersive environment for the evaluation of sensory properties of a semisolid food product using MR. Consumer experience of such technology is also discussed, along with the key challenges. In addition, more advanced technologies for sensory research are presented providing perspectives on the future of sensory and consumer science in the digital world.

Citation

Ford, R., Ramsey, I., & Yang, Q. (2023). Next-generation sensory and consumer science: data collection tools using digital technologies. In Digital Sensory Science: Applications in New Product Development (229-248). Elsevier. https://doi.org/10.1016/B978-0-323-95225-5.00013-4

• Online Publication Date: Aug 4, 2023
• Publication Date: 2023
• Deposit Date: Nov 27, 2023
• Pages: 229-248
• Book Title: Digital Sensory Science: Applications in New Product Development
• Chapter Number: 15
• ISBN: 9780323952255
• DOI: https://doi.org/10.1016/B978-0-323-95225-5.00013-4
• Public URL: https://nottingham-repository.worktribe.com/output/27599285
• Publisher URL: https://www.sciencedirect.com/science/article/abs/pii/B9780323952255000134?via%3Dihub