Dr QIAN YANG

Research Interests	Investigating individual variation in perception and food preference across global consumers, eg PROP taster status, Thermal taster status and Sweet Liking status, genetics Understanding the impact of context on food experiences including both sensory and emotional response, eg using Virtual Reality to build the real consumption environment. Exploring the opportunity of implicit methodology to understand consumer behaviour.
Scopus Author ID	57201138285

Research Interests

Investigating individual variation in perception and food preference across global consumers, eg PROP taster status, Thermal taster status and Sweet Liking status, genetics

Understanding the impact of context on food experiences including both sensory and emotional response, eg using Virtual Reality to build the real consumption environment.

Exploring the opportunity of implicit methodology to understand consumer behaviour.

Scopus Author ID

57201138285