Exploring cultural economies of internationalization: the role of 'iconic individuals' and 'brand leaders' in the globalization of headhunting
(2009)
Journal Article
Hall, S., Beaverstock, J. V., Faulconbridge, J. R., & Hewitson, A. (2009). Exploring cultural economies of internationalization: the role of 'iconic individuals' and 'brand leaders' in the globalization of headhunting. Global Networks, 9(3), 399-419. https://doi.org/10.1111/j.1471-0374.2009.00260.x
Understanding the internationalization of professional services like advertising, architecture, accounting, consulting and legal services continues to attract considerable attention in academic and policy circles. Research in geography and management... Read More about Exploring cultural economies of internationalization: the role of 'iconic individuals' and 'brand leaders' in the globalization of headhunting.