Harvesting big data to enhance supply chain innovation capabilities: an analytic infrastructure based on deduction graph
(2015)
Journal Article
Tan, K. H., Zhan, Y., Ji, G., Ye, F., & Chang, C. (2015). Harvesting big data to enhance supply chain innovation capabilities: an analytic infrastructure based on deduction graph. International Journal of Production Economics, 165, 223-233. https://doi.org/10.1016/j.ijpe.2014.12.034
Today, firms can access to big data (tweets, videos, click streams, and other unstructured sources) to extract new ideas or understanding about their products, customers, and markets. Thus, managers increasingly view data as an important driver of in... Read More about Harvesting big data to enhance supply chain innovation capabilities: an analytic infrastructure based on deduction graph.