Privacy concerns arising from internet service personalization filters

Koene, Ansgar; Perez, Elvira; Carter, Christopher J.; Statache, Ramona; Adolphs, Svenja; O�Malley, Claire; Rodden, Tom; McAuley, Derek

Abstract

Personal service customization, or personalization, is one of the core tools that are being used by on-line providers of information services such as search engines, social media, news sites and product recommender systems to optimize the individual user experience in hopes of attracting and keeping users. In this paper we will examine the user profile models that are used to achieve this information personalization. From a citizen centric perspective, our concerns focus on the degree of privacy intrusion that is implicitly required to determine the parameter settings of the information filter profile and the ethical implications of the personal behavior predicting properties of the user model itself.

Citation

Koene, A., Perez, E., Carter, C. J., Statache, R., Adolphs, S., O’Malley, C., Rodden, T., & McAuley, D. (2015). Privacy concerns arising from internet service personalization filters. Computers and Society, 45(3), https://doi.org/10.1145/2874239.2874263

• Journal Article Type: Article
• Acceptance Date: May 9, 2015
• Publication Date: Sep 7, 2015
• Deposit Date: Feb 26, 2018
• Publicly Available Date: Feb 26, 2018
• Journal: Computers and Society
• Print ISSN: 0095-2737
• Electronic ISSN: 0095-2737
• Publisher: Association for Computing Machinery (ACM)
• Peer Reviewed: Peer Reviewed
• Volume: 45
• Issue: 3
• DOI: https://doi.org/10.1145/2874239.2874263
• Keywords: Personalization; Behavior profiles; Information filtering; position paper
• Public URL: https://nottingham-repository.worktribe.com/output/761970
• Publisher URL: https://dl.acm.org/citation.cfm?id=2874263
• Additional Information: © ACM, 2015. This is the author's version of the work. It is posted here by permission of ACM for your personal use. Not for redistribution. The definitive version was published in ACM SIGCAS Computers and Society - Special Issue on Ethicomp Homepage archive Volume 45 Issue 3, September 2015 Pages 167-171 http://doi.acm.org/10.1145/2874239.2874263
• Contract Date: Feb 26, 2018