Lean and green approach: an evaluation tool for new product development focused on small and medium enterprises
(2018)
Journal Article
Oliveira, G. A., Tan, K., & Guedes, B. T. (2018). Lean and green approach: an evaluation tool for new product development focused on small and medium enterprises. International Journal of Production Economics, 205, 62-73. https://doi.org/10.1016/j.ijpe.2018.08.026
SMEs are crucial for economic health in both high and low-income economies worldwide. In Brazil, they are responsible for around 50% of the national GDP. However, SMEs face considerable barriers such as difficulties in financing international activit... Read More about Lean and green approach: an evaluation tool for new product development focused on small and medium enterprises.