KATHY CONKLIN K.CONKLIN@NOTTINGHAM.AC.UK
Professor of Psycholinguistics
Consumer behaviour and ICSS: exploring how consumers respond to Information, Connection and Signposting Services
Conklin, Kathy; Hyde, Richard; Parente, Fabio; Snowley, Kay
Authors
RICHARD HYDE RICHARD.HYDE@NOTTINGHAM.AC.UK
Professor of Law, regulation and Governance
Fabio Parente
Kay Snowley
Abstract
This research examines consumer behaviour when presented with search results and websites containing Information, Connection and Signposting Services ('ICSS') and provides policy recommendations aimed at ensuring that consumers are able to identify ICSS and make fully informed choices about using phone-paid service numbers to access, in particular, customer service helplines of popular service providers.
Citation
Conklin, K., Hyde, R., Parente, F., & Snowley, K. (2018). Consumer behaviour and ICSS: exploring how consumers respond to Information, Connection and Signposting Services
Report Type | Research Report |
---|---|
Publication Date | Jul 4, 2018 |
Deposit Date | Jul 4, 2018 |
Publicly Available Date | Jul 4, 2018 |
Keywords | ICSS; Eye-tracking; Consumer Law; Consumer Policy |
Public URL | https://nottingham-repository.worktribe.com/output/945100 |
Publisher URL | https://psauthority.org.uk/-/media/Files/PSA/For-Businesses/Resources/Consumer-behaviour-and-ICSS-Exploring-how-consumers-respond-to-ICSS.ashx?la=en&hash=ACE521A3348ADED0F7346DA4459CD6FEBE38D316 |
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Copyright Statement
Copyright information regarding this work can be found at the following address: http://eprints.nottingham.ac.uk/end_user_agreement.pdf
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