Exploring Green Innovation Practices: Content Analysis of the Fortune Global 500 Companies

Zhang, Lu; Zhao, Shuang; Cui, Li; Wu, Lin

Abstract

Green innovation has been attracting increasing attention due to its contributions to the conservation of resources and environmental protection. However, in the process of exploring green innovation, the allocation of resources and the direction of innovation are often inaccurate, which leads to a low efficiency of green innovation. If we can learn the green innovation practices from successful companies, we can certainly provide reference strategies for those companies that are exploring green innovation. Therefore, taking the Fortune Global 500 companies as the analysis object, this research develops the criteria of green innovation practices and conducts a cluster analysis of these companies by using a content analysis method. Finally, this paper summarizes the green innovation practices of the six types of industries and provides corresponding countermeasures and suggestions, which provide a strong reference for relevant companies to carry out green innovation.

Citation

Zhang, L., Zhao, S., Cui, L., & Wu, L. (2020). Exploring Green Innovation Practices: Content Analysis of the Fortune Global 500 Companies. SAGE Open, 10(1), 1-13. https://doi.org/10.1177/2158244020914640

• Journal Article Type: Article
• Acceptance Date: Mar 23, 2020
• Online Publication Date: Mar 23, 2020
• Publication Date: Jan 1, 2020
• Deposit Date: Jul 13, 2020
• Publicly Available Date: Jul 13, 2020
• Journal: SAGE Open
• Print ISSN: 2158-2440
• Electronic ISSN: 2158-2440
• Publisher: SAGE Publications
• Peer Reviewed: Peer Reviewed
• Volume: 10
• Issue: 1
• Pages: 1-13
• DOI: https://doi.org/10.1177/2158244020914640
• Keywords: green innovation; content analysis; cluster analysis; global top 500 companies
• Public URL: https://nottingham-repository.worktribe.com/output/4766148
• Publisher URL: https://journals.sagepub.com/doi/full/10.1177/2158244020914640