All Outputs (3)

The prototypical UK blood donor, homophily and blood donation: Blood donors are like you, not me (2024)
Journal Article
Ferguson, E., Bowen, S., Mills, R., Reynolds, C., Davison, K., Lawrence, C., Maharaj, R., Starmer, C., Barr, A., Williams, T., Croucher, M., & Brailsford, S. R. (in press). The prototypical UK blood donor, homophily and blood donation: Blood donors are like you, not me. Vox Sanguinis, https://doi.org/10.1111/vox.13731

Background and Objectives
Homophily represents the extent to which people feel others are like them and encourages the uptake of activities they feel people like them do. Currently, there are no data on blood donor homophily with respect to (i) peop... Read More about The prototypical UK blood donor, homophily and blood donation: Blood donors are like you, not me.

Communicating the move to individualized donor selection policy: Framing messages focused on recipients and safety (2022)
Journal Article
Ferguson, E., Bowen, S., Lawrence, C., Starmer, C., Barr, A., Davison, K., Reynolds, C., & Brailsford, S. R. (2023). Communicating the move to individualized donor selection policy: Framing messages focused on recipients and safety. Transfusion, 63(1), 171-181. https://doi.org/10.1111/trf.17175

Background: Men-who-have-sex-with-men (MSM) have been deferred from donating blood. However, recent evidence supports the adoption of donor screening based on individuals' sexual behavior over population-based criteria. We explore how best to frame c... Read More about Communicating the move to individualized donor selection policy: Framing messages focused on recipients and safety.

Incentives, expertise, and medical decisions: Testing the robustness of natural frequency framing (2013)
Journal Article
Ferguson, E., & Starmer, C. Incentives, expertise, and medical decisions: Testing the robustness of natural frequency framing. Health Psychology, 32(9), 967-977. https://doi.org/10.1037/a0033720