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Understanding mass participatory pervasive computing systems for environmental campaigns

Chamberlain, Alan; Paxton, Mark; Glover, Kevin; Flintham, Martin; Price, Dominic; Benford, Steve; Tolmie, Peter; Kanjo, Eiman; Gower, Amanda; Gower, Andy; Woodgate, Dawn; Stanton Fraser, Danaë; Greenhalgh, Chris


Alan Chamberlain

Andy Gower

Dawn Woodgate

Danaë Stanton Fraser

Chris Greenhalgh

Mark Paxton

Kevin Glover

Martin Flintham

Dominic Price

Steve Benford

Peter Tolmie

Eiman Kanjo

Amanda Gower


Participate was a 3-year collaboration between industry and academia to explore how mobile, Web and broadcast technologies could combine to deliver environ- mental campaigns. In a series of pilot projects, schools used mobile sensors to enhance science learning; visitors to an ecological attraction employed mobile phones to access and generate locative media; and the public played a mobile phone game that challenged their environmental behaviours. Key elements of these were carried forward into an integrated trial in which participants were assigned a series of environmental missions as part of an over- arching narrative that was delivered across mobile, broadcast and Web platforms. These experiences use a three-layered structure for campaigns that draw on experts, local groups and the general public, who engage through a combination of playful characterisation and social networking.

Journal Article Type Article
Publication Date Oct 1, 2014
Journal Personal and Ubiquitous Computing
Print ISSN 1617-4909
Electronic ISSN 1617-4917
Publisher Humana Press
Peer Reviewed Peer Reviewed
Volume 18
Issue 7
Keywords Participatory Design, HCI, CSCW, Apps, Software Design, Ubicomp, Pervasive, Games, Eco, Environmental, Computing, Green, Ethnography, Technology, Broadcast, Education, Persuasive, Behaviour, Mobile
Publisher URL
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