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Faculty Opinions Recommendation of [Scher JU and Schett G, Nat Rev Rheumatol 2021 17(2):119-124]

Williams, Hywel

Authors

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HYWEL WILLIAMS HYWEL.WILLIAMS@NOTTINGHAM.AC.UK
Professor of Dermato-Epidemiology



Abstract

This is the best article I have ever read on the phenomenon of key opinion leaders (KOLs) – senior influencers who are paid by the pharmaceutical industry to influence prescribing by clinicians at meetings and through writing. The depth of analysis and thought in this article is impressive – covering the history of KOLs and why they have expanded in recent times. But the article does not cast aspersions on the emergence of KOLs but instead suggests that the new episteme offers opportunities to rebalance academia-industry partnerships away from KOL prescribing influencers at industry-sponsored symposia to innovation and knowledge leaders whose aim is knowledge gain and innovation at public meetings. It is a fresh perspective that offers a sustainable way forward.

Citation

Williams, H. (2021). Faculty Opinions Recommendation of [Scher JU and Schett G, Nat Rev Rheumatol 2021 17(2):119-124]

Other Type Other
Publication Date Jun 7, 2021
Deposit Date Jun 12, 2021
Publisher Faculty Opinions Ltd
DOI https://doi.org/10.3410/f.739147099.793586143
Public URL https://nottingham-repository.worktribe.com/output/5671067