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Designing Hybrid Gifts (2020)
Journal Article
Koleva, B., Spence, J., Benford, S., Kwon, H., Schnädelbach, H., Thorn, E., Preston, W., Hazzard, A., Greenhalgh, C., Adams, M., Row Farr, J., Tandavanitj, N., Angus, A., & Lane, G. (2020). Designing Hybrid Gifts. ACM Transactions on Computer-Human Interaction, 27(5), 1–33. https://doi.org/10.1145/3398193

Hybrid gifting combines physical artefacts and experiences with digital interactivity to generate new kinds of gifts. Our review details how gifting is a complex social phenomenon and how digital gifting is less engaging than physical gifting for bot... Read More about Designing Hybrid Gifts.

Collectors, investors and speculators: gatekeeper use of audience categories in the art market (2019)
Journal Article
Coslor, E., Crawford, B., & Leyshon, A. (2020). Collectors, investors and speculators: gatekeeper use of audience categories in the art market. Organization Studies, 41(7), 945-967. https://doi.org/10.1177/0170840619883371

This research examines gatekeepers' categorization work to assess and sort audience members. Using a multi-sited ethnography and interpretivist qualitative lens, we explore how high-value art gallerists sort buyers via categories, but also encourage... Read More about Collectors, investors and speculators: gatekeeper use of audience categories in the art market.

Social representations of marketing work: advertising workers and social media (2019)
Journal Article
Cluley, R., & Green, W. (2019). Social representations of marketing work: advertising workers and social media. European Journal of Marketing, 53(5), 830-847. https://doi.org/10.1108/EJM-12-2016-0682

© 2019, Robert Cluley and William Green. Purpose: Informed by social representation theory, the study aims to explore how marketing workers represent their activities on social media. Design/methodology/approach: A naturalistic data set of 17,553 mes... Read More about Social representations of marketing work: advertising workers and social media.

Joining Standards Organizations: the role of R&D expenditures, patents, and the product-market position (2018)
Preprint / Working Paper
Baron, J., Li, C., & Nasirov, S. Joining Standards Organizations: the role of R&D expenditures, patents, and the product-market position

This paper studies collaborative innovation in the context of developing open technology standards coordinated by standards organizations. Using longitudinal data from the world's largest R&D investors matched with membership information from 180 sta... Read More about Joining Standards Organizations: the role of R&D expenditures, patents, and the product-market position.

Once upon a time there was a consumer…: stories of magic and the magic of stories (2016)
Journal Article
Heath, T., & Heath, M. (2016). Once upon a time there was a consumer…: stories of magic and the magic of stories. Journal of Marketing Management, 32(9-10), 811-826. https://doi.org/10.1080/0267257X.2016.1189450

This paper explores how the centrality of narrative to people’s understandings of the world, and the power of stories of enchantment in particular, colour consumer culture. Specifically, it analyses the ways in which fantastic themes of magic and her... Read More about Once upon a time there was a consumer…: stories of magic and the magic of stories.