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Comparison of AR and physical experiential learning environment in supporting product innovation (2019)
Journal Article
Liu, C., Lu, J., Kao, Y., Chung, L., & Tan, K. (2019). Comparison of AR and physical experiential learning environment in supporting product innovation. International Journal of Engineering Business Management, 11, https://doi.org/10.1177/1847979019839578

This article compares how virtual and physical learning aids enhance learners’ product innovation capability, i.e., design experiences and domain knowledge. The virtual aid utilises augmented reality (AR) allowing learners to experience a range of an... Read More about Comparison of AR and physical experiential learning environment in supporting product innovation.