Fellow cows and conflicting farmers: Public perceptions of dairy farming uncovered through frame analysis
(2022)
Journal Article
Jackson, A., Green, M. J., & Kaler, J. (2022). Fellow cows and conflicting farmers: Public perceptions of dairy farming uncovered through frame analysis. Frontiers in Veterinary Science, 9, Article 995240. https://doi.org/10.3389/fvets.2022.995240
Divergence in opinion over how farm animals should be cared for is creating a disconnect between livestock farming and the public that risks a loss of “social license” to farm. One proposed solution for the dairy farming community is to engage more c... Read More about Fellow cows and conflicting farmers: Public perceptions of dairy farming uncovered through frame analysis.