Nature of events and alcohol-related content in marketing materials at a university freshers’ fair: a summative content analysis
(2017)
Journal Article
Fuller, A., Fleming, K. M., Szatkowski, L., & Bains, M. (2018). Nature of events and alcohol-related content in marketing materials at a university freshers’ fair: a summative content analysis. Journal of Public Health, 40(3), e320-e327. https://doi.org/10.1093/pubmed/fdx181
Introduction:The transition to university is a potentially influential time upon students’ drinking behaviour. This study explored the nature of activities and alcohol-related content in marketing materials from student-led societies and local busine... Read More about Nature of events and alcohol-related content in marketing materials at a university freshers’ fair: a summative content analysis.