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Dr NAHID YAZDANI's Outputs (3)

International product adaptation and performance: A systematic analysis of the literature and agenda for future research (2024)
Journal Article
Tsougkou, E., Cadogan, J. W., Boso, N., Hodgkinson, I. R., Oliveira, J. S., Laukkanen, T., Yazdani, N., & Story, V. M. (2025). International product adaptation and performance: A systematic analysis of the literature and agenda for future research. Journal of World Business, 60(1), Article 101597. https://doi.org/10.1016/j.jwb.2024.101597

There is a lack of consensus on what the international product adaptation (IPA) concept involves, and only a partial understanding of its outcomes. Our analysis of the IPA-performance link uncovers, for the first time, the multidimensional nature of... Read More about International product adaptation and performance: A systematic analysis of the literature and agenda for future research.

The empirical link between export entry mode diversity and export performance: A contingency- and institutional-based examination (2017)
Journal Article
Oliveira, J. S., Yazdani, N., Cadogan, J. W., Hodgkinson, I. R., Tsougku, E., Jean, R.-J. . “., Story, V. . M., & Boso, N. (2018). The empirical link between export entry mode diversity and export performance: A contingency- and institutional-based examination. Journal of Business Research, 88, 505-512. https://doi.org/10.1016/j.jbusres.2017.12.001

© 2017 Elsevier Inc. This study examines, for the first time, the critical issue of whether firms ought to adopt various entry modes in their export activities, i.e. whether firms ought to carry-out greater levels of export entry mode diversity, as a... Read More about The empirical link between export entry mode diversity and export performance: A contingency- and institutional-based examination.

Supply chain integration strategies in fast evolving industries (2017)
Journal Article
Sabet, E., Yazdani, N., & De Leeuw, S. (2017). Supply chain integration strategies in fast evolving industries. International Journal of Logistics Management, The, 28(1), 29-46. https://doi.org/10.1108/IJLM-01-2015-0013

Purpose – The purpose of this paper is to define the “fast evolving industry” (FEI) and its supply chain management (SCM) challenges. The authors review and structure the literature regarding integration strategies and implementation methods to devel... Read More about Supply chain integration strategies in fast evolving industries.