Between Aspiration and Reality: A Study of Contemporary Third Sector Media Production

Mutibwa, Daniel H

Abstract

Most research on third-sector media organisations, by which I mean companies representing a sector of media production understood to be relatively autonomous of state and commercial interests, and operating in the interests of community and public life, has tended to focus on how they are bounded by socio-political imperatives. Key examples include providing news and other informational content specifically tailored to meet the requirements of audiences un-catered to by mainstream media, encouraging wider participation in the making of such content and functioning as both a critique of and a corrective to the dominance of mainstream media. In doing so, it is argued, third-sector media organisations demonstrate distinctive social and cultural value in facilitating informed and inclusive debate.

Citation

Mutibwa, D. H. (2015). Between Aspiration and Reality: A Study of Contemporary Third Sector Media Production. In C. Atton (Ed.), The Routledge Companion to Alternative and Community Media (278-288). Routledge

• Online Publication Date: May 15, 2015
• Publication Date: 2015
• Deposit Date: Feb 14, 2025
• Publisher: Routledge
• Peer Reviewed: Peer Reviewed
• Pages: 278-288
• Book Title: The Routledge Companion to Alternative and Community Media
• ISBN: 9780415644044
• Public URL: https://nottingham-repository.worktribe.com/output/45315129
• Publisher URL: https://www.taylorfrancis.com/chapters/edit/10.4324/9781315717241-28/aspiration-reality-daniel-mutibwa