Price and service competition with maintenance service bundling
(2015)
Journal Article
Wang, Y., Sun, L., Qu, R., & Li, G. (2015). Price and service competition with maintenance service bundling. Journal of Systems Science and Systems Engineering, 24(2), https://doi.org/10.1007/s11518-015-5267-z
In many equipment manufacturing industries, firms compete with each other not only on products price, but also on maintenance service. More and more traditional products oriented firms are offering their customers products bundled with maintenance se... Read More about Price and service competition with maintenance service bundling.