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How using EVA target costing can align the interests of your shareholders and customers (2014)
Journal Article
Taylor, L., Woods, M., & Cheng Ge Fang, G. (2014). How using EVA target costing can align the interests of your shareholders and customers. FM Financial Management, April 2014, 55-56

Running a business in such a way that it creates value for its shareholders, while staying focused on customers, is a management accounting challenge. On the one hand, the shareholders want the value of their investment to increase; on the other, the... Read More about How using EVA target costing can align the interests of your shareholders and customers.