Skip to main content

Research Repository

Advanced Search

All Outputs (1)

The influence of image valence on visual attention and perception of risk in drivers (2014)
Journal Article
Bailey, K., Chapman, P., & Jones, M. (2014). The influence of image valence on visual attention and perception of risk in drivers. Accident Analysis and Prevention, 73, 296-304. https://doi.org/10.1016/j.aap.2014.09.019

Currently there is little research into the relationship between emotion and driving in the context of advertising and distraction. Research that has looked into this also has methodological limitations that could be affecting the results rather than... Read More about The influence of image valence on visual attention and perception of risk in drivers.