All Outputs (2)

Literary England: a tourism destination for the US traveller (2019)
Conference Proceeding
Ingram, C., Themistocleous, C., Rickly, J., & McCabe, S. (2019). Literary England: a tourism destination for the US traveller. In 12th Annual Conference of the EuroMed Academy of Business: Business Management Theories and Practices in a Dynamic Competitive Environment. , (1673-1674)

England is the birthplace of many literature's well-know authors and their characters; be that Jane Austen and Elizabeth Bennet; Charles Dickens and Oliver Twist; or Beatrix Potter and Peter Rabbit. It is unsurprising, therefore, that the UK has con... Read More about Literary England: a tourism destination for the US traveller.

Marketing literary England to the US traveller (2019)
Conference Proceeding
Themistocleous, C., Ingram, C., Rickly, J., & Mccabe, S. (2019). Marketing literary England to the US traveller

This paper examines English literary tourism through the eyes of the bibliophile and non-bibliophile. It adopts an inductive between-subjects experimental design to investigate the likelihood of a general sample of the US population visiting literary... Read More about Marketing literary England to the US traveller.