Edwinah Atusingwize
Economic evaluations of tobacco control mass media campaigns: a systematic review
Atusingwize, Edwinah; Lewis, Sarah; Langley, Tessa
Authors
Professor SARAH LEWIS SARAH.LEWIS@NOTTINGHAM.AC.UK
Professor of Medical Statistics
TESSA LANGLEY TESSA.LANGLEY@NOTTINGHAM.AC.UK
Associate Professor
Abstract
BACKGROUND: International evidence shows that mass media campaigns are effective tobacco control interventions. However, they require substantial investment; a key question is whether their costs are justified by their benefits. The aim of this study was to systematically and comprehensively review economic evaluations of tobacco control mass media campaigns.
METHODS: An electronic search of databases and grey literature was conducted to identify all published economic evaluations of tobacco control mass media campaigns. The authors reviewed studies independently and assessed the quality of studies using the Drummond 10-point checklist. A narrative synthesis was used to summarise the key features and quality of the identified studies.
RESULTS: 10 studies met the inclusion criteria and were included in the review. All the studies included a cost effectiveness analysis, a cost utility analysis or both. The methods were highly heterogeneous, particularly in terms of the types of costs included. On the whole, studies were well conducted, but the interventions were often poorly described in terms of campaign content and intensity, and cost information was frequently inadequate. All studies concluded that tobacco control mass media campaigns are a cost effective public health intervention.
CONCLUSIONS: The evidence on the cost effectiveness of tobacco control mass media campaigns is limited, but of acceptable quality and consistently suggests that they offer good value for money.
Citation
Atusingwize, E., Lewis, S., & Langley, T. (2015). Economic evaluations of tobacco control mass media campaigns: a systematic review. Tobacco Control, 24(4), https://doi.org/10.1136/tobaccocontrol-2014-051579
Journal Article Type | Article |
---|---|
Publication Date | Jul 1, 2015 |
Deposit Date | Feb 9, 2016 |
Publicly Available Date | Feb 9, 2016 |
Journal | Tobacco Control |
Print ISSN | 0964-4563 |
Electronic ISSN | 1468-3318 |
Publisher | BMJ Publishing Group |
Peer Reviewed | Peer Reviewed |
Volume | 24 |
Issue | 4 |
DOI | https://doi.org/10.1136/tobaccocontrol-2014-051579 |
Keywords | Cessation, Economics, Media, tobacco control, mass media campaigns |
Public URL | https://nottingham-repository.worktribe.com/output/752850 |
Publisher URL | http://tobaccocontrol.bmj.com/content/24/4/320 |
Files
Atusingwize 2015 Tobacco Control.pdf
(211 Kb)
PDF
Copyright Statement
Copyright information regarding this work can be found at the following address: http://creativecommons.org/licenses/by/4.0
You might also like
Risk of Suicide After Dementia Diagnosis
(2022)
Journal Article
Downloadable Citations
About Repository@Nottingham
Administrator e-mail: digital-library-support@nottingham.ac.uk
This application uses the following open-source libraries:
SheetJS Community Edition
Apache License Version 2.0 (http://www.apache.org/licenses/)
PDF.js
Apache License Version 2.0 (http://www.apache.org/licenses/)
Font Awesome
SIL OFL 1.1 (http://scripts.sil.org/OFL)
MIT License (http://opensource.org/licenses/mit-license.html)
CC BY 3.0 ( http://creativecommons.org/licenses/by/3.0/)
Powered by Worktribe © 2024
Advanced Search