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Are consumers' reasons for and against behaviour distinct?

Chatzidakis, Andreas; Hibbert, Sally; Winklhofer, Heidi

Authors

Andreas Chatzidakis

SALLY HIBBERT SALLY.HIBBERT@NOTTINGHAM.AC.UK
Professor of Consumer Behaviour



Citation

Chatzidakis, A., Hibbert, S., & Winklhofer, H. (2016). Are consumers' reasons for and against behaviour distinct?. European Journal of Marketing, 50(1/2), doi:10.1108/EJM-10-2013-0601

Journal Article Type Article
Acceptance Date Aug 25, 2015
Publication Date Jan 1, 2016
Deposit Date Jun 25, 2018
Print ISSN 0309-0566
Publisher Emerald
Peer Reviewed Peer Reviewed
Volume 50
Issue 1/2
DOI https://doi.org/10.1108/EJM-10-2013-0601
Public URL www.emeraldinsight.com/0309-0566.htm
Publisher URL https://www.emeraldinsight.com/doi/full/10.1108/EJM-10-2013-0601
Additional Information eStaffProfile Description: , eStaffProfile Brief Description of Type: