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Agent based simulation as a novel decision support tool for retail managers

Siebers, Peer-Olaf; Aickelin, Uwe; Celia, Helen; Clegg, Chris

Authors

Uwe Aickelin uwe.aickelin@nottingham.ac.uk

Helen Celia h.celia@leeds.ac.uk

Chris Clegg c.w.clegg@leeds.ac.uk



Abstract

Intelligent agents offer a new and exciting way of understanding the world of work. We apply
agent-based simulation to investigate a set of problems in a retail context. Specifically, we are
working to understand the relationship between human resource management practices and retail productivity. Our multi-disciplinary research team draws upon expertise from work psychologists and computer scientists. Our research so far has led us to conduct case study work with a top ten UK retailer. Based on our case study experience and data we are developing a simulator that can be used to investigate the impact of management practices (e.g. training, empowerment, teamwork) on customer satisfaction and retail productivity.

Journal Proceedings of 15th European Conference on Mathematics for Industry (EMI2008)
Peer Reviewed Peer Reviewed
APA6 Citation Siebers, P., Aickelin, U., Celia, H., & Clegg, C. Agent based simulation as a novel decision support tool for retail managers
Keywords agent-based modelling, agent-based simulation, retail productivity, management practices, customer behaviour
Publisher URL http://www.ecmi2008.org/
Copyright Statement Copyright information regarding this work can be found at the following address: http://eprints.nottingh.../end_user_agreement.pdf
Additional Information Proceedings of the conference will be published by Springer in the series: Mathematics in industry

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Copyright Statement
Copyright information regarding this work can be found at the following address: http://eprints.nottingham.ac.uk/end_user_agreement.pdf





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